RealGreen software pricing packages and what each one includes
These are the packages on RealGreen's own pricing page (realgreen.com/pricing), checked in October 2026. The page lists no dollar amounts and says pricing is "both usage and user-based".
| Package | Who RealGreen aims it at | What it adds |
|---|---|---|
| Small Business | Lawn businesses with 3 crews or more | Full CRM, online measuring, scheduling and work orders, dynamic routing, mobile app, customer notifications and portal, email and digital marketing, integrated payments, sales chatbot |
| Professional | Businesses focused on growing faster | Everything in Small Business plus pay over time and capital solutions, advanced reporting and API integration |
| Enterprise | Operators that want unlimited licenses | Unlimited licenses, advanced API and analytics integrations, professional services |
The same page lists further modules without saying which package includes them: estimates and digital forms, direct mail and print, website builder, online reviews, live truck tracking, turn-by-turn navigation, auto-billing, property inventory tracking and custom reporting. Ask the rep which of these are in your quote and which cost extra.
RealGreen cost beyond the starting price
Because the price is built per account, four things decide what a lawn care company actually pays.
- Users. Pricing is partly user-based, so every office login and technician on the mobile app can move the number. Enterprise is the only package that states unlimited licenses.
- Usage. The usage-based part tracks how much you run through the system. Ask exactly which activity is metered, for example measurements, payments or messages, and what happens in your peak months.
- Modules. Marketing, direct mail, website, reviews and truck tracking are listed as separate modules. A quote that looks close to the directory price usually leaves most of them out.
- Contract and onboarding. Get the term length, renewal terms and any implementation or training fee in writing before you sign. Some reviewers on directory sites report costs they did not expect after committing to a one-year agreement.
Questions to ask before you sign a RealGreen quote
Take this list into the sales call so two quotes can be compared on the same basis.
| Question | Why it matters |
|---|---|
| Which package is this, and which listed modules are not included? | Modules outside the package are where the price grows |
| How many users does the quote cover, and what does each extra user cost? | Pricing is partly user-based |
| What usage is metered, and at what rate? | A busy spring can cost more than a quiet winter |
| Is there an implementation, data migration or training fee? | One-time fees change the first-year cost |
| What is the contract term, and how does renewal work? | You want to know the exit before you start |
| Is Measurement Assistant included, and is it limited? | Measuring volume drives cost for fast-growing route companies |
If the rep cannot answer a line, write it down as unknown and ask for it in the written quote.
Is RealGreen worth it for a lawn care company?
RealGreen is worth it for a fertilization and weed control business with thousands of recurring accounts. Route density, program billing, a customer portal, prepay and marketing in one system pay for themselves when the work is five or six treatment rounds a year on the same lawns.
It is a harder sell for a landscape company whose revenue is mostly mowing contracts, bed work, sod and installs. Those jobs are priced from beds, edging, mulch depth and labor, not from the square feet of turf, and that is where a program-pricing tool stops helping. If the sales chatbot is the module you were most interested in, a standalone website chatbot that answers visitor questions can cover that on its own.
Our RealGreen alternative page compares the two tools line by line, including where RealGreen does more.
Where RealGreen stops and a landscape estimator starts
Measurement Assistant measures lawn and building areas from aerial imagery and county parcel data and turns them into a program quote. That is fast for a five-round fertilization program. A landscape enhancement on the same property needs more than turf area:
- 1,150 square feet of beds become 10.6 cubic yards of mulch at 3 inches, plus 10% waste and delivery
- 260 linear feet of edging become material per foot plus install hours from your production rate
- A 60 foot retaining wall becomes block, cap, drainage aggregate and labor hours per foot
In LandscapeEstimating you trace each of those as its own layer on satellite imagery, and every layer prices from your cost library with your labor rate, overhead and margin. The client gets a branded proposal and signs online. The retaining wall estimating software page shows a full wall priced line by line, and lawn care contract software covers season contracts priced per visit.
RealGreen pricing compared with LandscapeEstimating
| RealGreen | LandscapeEstimating Company | |
|---|---|---|
| Published price | No, custom quote | $299 a month |
| Billed yearly | Not published | $149 a month ($1,788 a year) |
| Pricing basis | Users plus usage | Per company, 6 estimator seats |
| Directory-listed starting price | About $199 a month | $129 a month on Crew |
| Aerial measuring | Measurement Assistant, turf and buildings | 250 satellite measurements a month, turf, beds, sod, hardscape, walls, edging |
| Pricing a job from your own labor rate and margin | Program and service quotes | Every line, with margin shown before you send |
| Routing, treatment programs, customer portal | Yes | No |
| Proposals with e-sign | Estimates and digital forms with signatures | Branded proposals with good / better / best options |
| Free trial | None listed | Open estimator demo, no card |
Our Crew plan is $129 a month, or $64 a month billed yearly, for two estimators, and Operations is $649 a month for 15 seats. Full details are on the pricing page.
How much does RealGreen cost per month?
RealGreen does not publish a monthly price. Its pricing page lists Small Business, Professional and Enterprise packages priced on users and usage, and each company gets a custom quote. Software directories list a starting price of about $199 a month, which typically covers a smaller setup before extra modules and users.
Does RealGreen have a free trial?
No free trial is listed. RealGreen asks buyers to contact sales for a custom quote and demo, and software directories also list no free trial. LandscapeEstimating's estimator demo on the home page is open to anyone, so you can trace and price a property before you pay.
What is the difference between RealGreen Small Business and Professional?
Professional includes everything in Small Business and adds pay over time and capital solutions, advanced reporting and API integration. Small Business already covers CRM, online measuring, scheduling, routing, the mobile app, customer portal, marketing and payments. Enterprise adds unlimited licenses and advanced integrations.
Is RealGreen priced per user?
Partly. RealGreen says its pricing is both usage and user-based, so the number of office users and technicians affects the quote, along with how much you run through the system. Only the Enterprise package states unlimited licenses.
Is RealGreen the same as WorkWave?
RealGreen is now sold as RealGreen by WorkWave. WorkWave owns several field service products, and RealGreen is the one built for lawn care and tree and shrub companies, formerly known as Real Green Systems and Service Assistant.
What is a cheaper alternative to RealGreen for landscape estimating?
LandscapeEstimating starts at $129 a month, or $64 a month billed yearly, with satellite measuring, a cost library, margin on every line and e-signed proposals, priced per company. It replaces the estimating side; routing and treatment programs stay in your current tool.